Marketing Manager - Drive Brand Growth in Bali's Dynamic Market

Join Melts Indonesia as a Marketing Manager and play a pivotal role in shaping the future of our brand in Bali’s thriving business landscape. This is a unique opportunity to collaborate directly with the CEO, developing and executing high-impact marketing strategies that will drive brand growth in Canggu and beyond.

As a Marketing Manager, you will be at the heart of our marketing efforts, working closely with our creative team to develop and implement innovative campaigns that resonate with our target audience. You will have the chance to leverage your expertise in digital marketing, social media, and content creation to build our brand’s presence and increase customer engagement.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies to drive brand awareness and growth in Bali’s competitive market.
• Manage and optimize our digital marketing campaigns across various platforms, including Google Ads, Facebook Ads, and Instagram.
• Create and curate engaging content for our social media channels, ensuring consistent branding and high engagement rates.
• Collaborate with the sales team to develop and implement marketing initiatives that support sales goals and drive revenue growth.
• Monitor and analyze marketing performance metrics, providing regular reports and insights to the CEO and marketing team.
• Stay up-to-date with industry trends and best practices, incorporating new strategies and tools to keep our marketing efforts fresh and effective.
• Build and maintain strong relationships with key stakeholders, including influencers, media partners, and industry associations.
• Oversee the development and execution of our annual marketing calendar, ensuring all campaigns are aligned with our business objectives.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing, with a proven track record of success in developing and executing high-impact marketing campaigns.
• Strong understanding of digital marketing principles and experience with tools such as Google Analytics, Google Ads, and Meta Business Suite.
• Proven ability to manage and optimize social media campaigns, with experience in creating and curating engaging content.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Strong analytical skills, with the ability to interpret data and provide actionable insights.
• Familiarity with the Bali market and a passion for working in a dynamic and innovative environment.
• Certification in digital marketing (e.g., Google Analytics Certified, Meta Blueprint Certified) is a plus.

🛠️ Keahlian

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