Digital Marketing Specialist - Persada Palembang Raya

Join Persada Palembang Raya as a Digital Marketing Specialist and drive our online presence to new heights! In this dynamic role, you will develop and execute cutting-edge digital marketing strategies to enhance brand visibility, engage target audiences, and boost customer acquisition. Based in Palembang, you'll work closely with our team to create compelling content, optimize our digital platforms, and measure campaign performance using industry-leading tools like Google Analytics and Meta Ads Manager.

Persada Palembang Raya is a leading player in the retail sector, known for its innovative approach and commitment to excellence. Our mission is to provide exceptional products and services to our customers while maintaining a strong online presence. As a Digital Marketing Specialist, you'll play a crucial role in achieving this mission by leveraging your expertise in digital marketing to drive growth and success.

📋 Tanggung Jawab Pekerjaan

• Develop and implement digital marketing strategies to increase brand awareness and drive customer engagement.
• Create and manage social media campaigns across various platforms, including Facebook, Instagram, and LinkedIn.
• Optimize our website and digital platforms for better search engine rankings and user experience.
• Monitor and analyze campaign performance using tools like Google Analytics and Meta Ads Manager.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Stay up-to-date with the latest digital marketing trends and best practices.
• Generate regular reports on campaign performance and provide actionable insights to the marketing team.
• Manage and grow our email marketing campaigns to nurture leads and drive conversions.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in digital marketing, with a proven track record of successful campaign execution.
• Proficient in using digital marketing tools such as Google Analytics, Meta Ads Manager, and Hootsuite.
• Strong understanding of SEO and SEM principles and best practices.
• Excellent analytical and problem-solving skills.
• Ability to work independently and as part of a team in a fast-paced environment.
• Strong communication and presentation skills.
• Familiarity with content management systems like WordPress is a plus.

🛠️ Keahlian

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